Are Zambian content creators making money from TikTok? By Charity Kampinda In today’s fast-evolving digital space, platforms like TikTok are no longer just spaces for entertainment; they have become powerful tools for entrepreneurship, education, and personal branding. Although in the Zambian context, creators do not make money directly on the platform but through branding, TikTok offers a low-pressure environment where creators can simply pick up a camera, share insights, and connect authentically with audiences. In an interview with the Zambian Business Times-ZB, digital creator and entrepreneur Emma Kamau, who is not just influencing but actively building and documenting her business...
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