Despite being home to some of Zambia’s most spectacular natural attractions, Kawambwa District continues to receive limited attention compared to the country’s flagship tourism destination, the world-famous Victoria Falls in Livingstone District. Speaking in an interview with Zambian Business Times-ZBT, Kawambwa Town Council former Secretary George Biemba attributed the district’s low tourism profile largely to inadequate marketing and promotion. Biemba said Kawambwa boasts several impressive tourist attractions, including the renowned Lumangwe Falls, Ntumbachushi Falls and Kabwelume Falls, all located within close proximity of one another. “We have what is considered Zambia’s second-largest waterfall, Lumangwe Falls, but marketing remains our biggest...
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