Coca – Cola Beverages Zambia – CCBZ recently welcomed its Group Chief Executive Officer – CEO, Sunil Gupta, along with other key executives to the Zambian market for a two-day familiarization tour.
The visit, which took place from 2nd to 3rd October 2024, provided an opportunity for the CEO and other executives to engage with various stakeholders and gain valuable insights into the Zambian market dynamics.
Accompanied by the Chief Operating Officer, Gavin Hudson, and the Chief Supply Chain Officer, Alok Sharma, Gupta led the Executive Leadership Team (ELT) in visiting key accounts, general trade partners, “Matebeto” outlets, distributors, and wholesale customers.
The ELT was joined by CMT members, led by the General Manager, Josphat Mwangi, as they sought to interact with customers and gain a deeper understanding of the market landscape.
The second day of the visit kicked off with a “meet and greet” session with GMT members, during which valuable feedback was shared on market opportunities. The tour concluded with a plant visit to the Lusaka West plant, providing the executives with insights into the company’s local operations and production processes.
The familiarization tour not only allowed the Company to strengthen its connections with local partners but also provided them with a firsthand understanding of the Zambian market.
